Buyer research · Prices checked 23 September 2026

AI sales agent pricing: what does the full workflow cost?

Compare 12 agents, outreach workspaces and sales tools by the plan you can buy, its billing terms and the costs that sit outside the headline price.

AI sales software pricing comparison

USD · Published prices, not negotiated quotes

These products do different jobs. An email sequencer, an AI research tool and an outbound agent are not equivalent subscriptions. Prices below are starting plans or named examples; compare included work before choosing on price.

On smaller screens, scroll the table sideways. Sources and setup details follow the table.

Product & planPrice & billingIncluded scopeExtra costs & limits to check
AiSDROutbound agentSoloSources & setupUS$250/month

Monthly; one user

200 researched contacts/month, three mailboxes, one domain, one LinkedIn account and HubSpot sync.More contacts or users require a different plan. Salesforce is listed on Scale.
11x AliceOutbound agentGrowthSources & setupUS$3,750/month shown*

Billed annually; confirm discrepancy

Conflicting vendor figures: see note below.

2,000 new prospects/month, up to five end users and managed mailboxes.Bring your own CRM subscription. Scope Julian separately.
Artisan AvaOutbound agentTeam / Scale / EnterpriseSources & setupCustom quote

Commitment must be confirmed

Plans are sized by leads, mailboxes and dialer seats; CRM sync and onboarding are listed.The rep-operated dialer is an additional per-seat item.
Regie.ai / RegieGOSeller workspaceProSources & setupUS$49/month

Monthly; single-user offer

5,000 credits/month and the research, enrichment, drafting and dialing workspace.Check credit consumption for your mix of AI, data and calling tasks.
UnifyOutbound workspaceBase / ProSources & setupUS$20 / US$60 per seat/month

Monthly; Business is annual and custom

Base: 800 credits/seat/month. Pro: 2,400 credits/seat/month and read-only HubSpot/Salesforce sync.Additional credits; read-write CRM sync and signal-triggered plays are Business capabilities.
ApolloData and sales workspaceBasicSources & setupUS$49 per seat/month

Annual billing; US$588/seat/year

Published Basic tier for data and sales engagement; a free plan is also available.Plan-specific credits and feature limits. Do not assume every AI research or dialer feature is included in Basic.
InstantlyEmail outreach workspaceOutreach GrowthSources & setupUS$47/month

Monthly Outreach price; AI credits separate

1,000 uploaded contacts and 5,000 emails/month, with connected email accounts and warmup.AI/data credits, mailbox provision and other selected products. Growth Credits is separately listed at US$47/month for 1,500 credits.
SmartleadEmail outreach workspaceBaseSources & setupFrom US$39/month

Published monthly starting price

6,000 emails/month, storage for 2,000 contacts and the foundation warmup pool.Verified prospect emails are an add-on on Base. CRM access and client workspaces are not included in Base.
lemlistOutreach workspaceEmail / MultichannelSources & setupUS$69/month / US$109 per user/month

Monthly; annual discounts differ

Email: 50,000 emails/month and unlimited users. Multichannel uses per-user pricing.Data enrichment, buying signals and selected channel add-ons have separate allowances or charges.
Clay / ClaygentResearch and data workflowsLaunchSources & setupFrom US$185/month in docs

Monthly baseline; configure current package

Documentation lists 2,500 data credits and 15,000 actions/month at the Launch starting price.Actions and data credits are different meters. More data, AI usage or workflow activity may require top-ups.
HubSpot Prospecting AgentCRM-native agentHubSpot CreditsSources & setupUS$1 per recommended lead

Usage-based; eligible HubSpot subscription needed

A charge when the agent recommends outreach for a lead; available with Starter, Professional and Enterprise editions.Your HubSpot subscription and any credits needed beyond the allowance included in your package.
NooksHuman-led calling and sales engagementSelected productsSources & setupCustom quote

Confirm seats, products and commitment

The pricing page presents dialing, sequencing, intelligence, coaching and data products.Ask which modules, user roles, data allowances and calling usage your proposal covers.

No currency conversion is applied. Taxes, local charges and negotiated discounts are not estimated. “Custom quote” means we did not confirm a public dollar price for the scoped product. Confirm current checkout or proposal terms before purchasing.

Setup costs, caveats and official sources

11x logo

11x Alice

Setup: Vendor lists onboarding, domain setup and warmup as included.

*The Growth card shows US$3,750/month billed annually (US$45,000/year), but the same page’s FAQ says US$36,000/year. We cannot reconcile these figures. Get written confirmation before budgeting.

Full profile and buying considerations →

How to compare the total cost of an AI SDR

Give every vendor the same requirements: users, target accounts, new contacts, channels, CRM objects and monthly activity. Ask each to price that scope, including everything needed to get it running.

Subscription and commitment

Count required seats and minimum seats. Separate the monthly equivalent from the cash due upfront and the minimum contract term. Include the CRM license if it is not part of the product.

Data and AI consumption

Estimate research, enrichment, verification and generation separately. Ask what consumes credits, whether failed attempts are charged, when credits expire and what a top-up costs.

Sending and calling infrastructure

Check domains, mailbox subscriptions, warmup, phone numbers, call minutes and messaging charges. Unlimited connected accounts does not mean free mailboxes or unlimited sending capacity.

Implementation and staff time

Include data cleanup, CRM mapping, message approvals, exception handling and ongoing campaign review. Decide who will maintain the workflow after onboarding.

Build two numbers, not just one

Monthly running cost = subscriptions + expected usage + infrastructure + ongoing operating time.

Minimum cash commitment = required contract payments + setup + other non-cancellable purchases.

An annual price divided by 12 helps compare subscriptions, but it does not establish monthly cancellation rights. Keep one-time setup costs separate so the first month and later months are clear.

Questions to put in the quote request

  • What is included at our expected volume, and what triggers an upgrade or overage?
  • Which credits renew or expire, and what happens to unused capacity?
  • Are domains, mailboxes, numbers, CRM connections and implementation included?
  • What is the minimum term, total committed spend and renewal notice period?
  • Can we export our records and stop campaigns if the pilot does not meet our criteria?

AI sales agent pricing questions

How much does an AI sales agent cost?

There is no single comparable monthly price. Some products charge per user, others per researched contact, recommended lead or usage credit. AiSDR Solo lists US$250/month for one user and 200 researched contacts; an email-sending plan or a research workspace buys a different scope. Compare the workflow and allowances before comparing totals.

Does a price per month mean I can cancel monthly?

No. An annual contract can be advertised as a monthly equivalent, and a vendor can invoice monthly while requiring a longer commitment. Record the minimum contract value, payment schedule and cancellation terms separately. We identify the billing basis beside each price in the table.

Are free plans enough to run outbound?

A free plan can help evaluate the interface and a small workflow. Check whether its credits renew, which channels it supports, and whether sending accounts, contact data and CRM connections cost extra. A one-time trial allowance is different from a recurring free allocation.

Does a credit equal one lead or one meeting?

Not necessarily. A credit may pay for a data lookup, AI task, phone number or another action. Several actions can be needed for one prospect. Ask the vendor to show the cost of one complete workflow, including retries and unsuccessful lookups. A usage unit is not evidence of a booked meeting.

Are setup and onboarding always included?

No universal rule applies. Some vendors explicitly include onboarding; other public pages do not price it separately. “Not published” does not mean zero. Ask for implementation, migration, training and ongoing managed-service charges in writing.

Which AI sales agent is cheapest for my team?

The cheapest usable option depends on the task. First identify the required channels, users, CRM integration and monthly volume. Then add the subscription, usage, infrastructure and staff time for that scope. This page is grouped by workflow and pricing model; it is not a cost or performance ranking.

How we checked these prices

Prepared by AI Sales Agent Directory from official vendor pricing pages and documentation, checked 23 September 2026. This is a selected comparison, not the entire market. We distinguish published terms from our buying questions, flag conflicting figures and do not infer that an unpublished fee is zero. We have not purchased these plans or tested product performance. Placement is not sold.

Found a change? Send a correction with its official source.