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Free budget tool · Sources checked 6 October 2026

AI SDR cost calculator

What will an AI SDR actually cost your team? Add the subscription, infrastructure, setup and human oversight. Compare the operating budget with the minimum contract commitment before buying.

Published by , an SDR leader with B2B lead-generation experience. Vendor-source research with AI assistance.

See three worked budget examples →

Build your AI SDR budget

Choose a sourced starting point or enter a quote. All amounts are USD. Plan-only presets start extras and staff time at zero; worked examples load explicit assumptions. Replace them with your own costs. A zero input does not mean a cost is absent.

One user; 200 researched contacts/month. Monthly plan; no long-term contract listed.

Annual discounts are not used in this preset. Check extra usage and taxes.

Official preset source ↗ · Checked 6 October 2026

Your budget inputs

USD per month, even when billed annually. Replace the preset with your agreed price.

Contract minimum, not invoice frequency. Use 1 for a monthly plan.

Domains, mailboxes, usage, managed services, CRM connectors and applicable recurring taxes.

Onboarding, migration or other one-time expenses, including applicable taxes.

Your estimate for targeting, approvals, reply handling and reporting.

An internal value for staff time. This is not necessarily an extra cash payment.

Your estimated costs

Monthly operating budget, including time
$250.00
$250.00 cash costs + $0.00 staff time value.
Minimum subscription commitment
$250.00
Subscription × 1 months. Excludes extras, setup and staff time. This is not an upfront invoice.
First-year budget, including time
$3,000.00
Cash budget: $3,000.00. Assumes 12 months of use plus your one-off setup cost.

This is a cost model, not a payment calendar. Annual or quarterly invoices may be payable earlier. Costs committed beyond year one are not included in the first-year budget. No meeting or revenue forecast is assumed.

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Worked examples · Published 7 October 2026

Three AI SDR budget scenarios

Compare a founder pilot, a small sales team and a larger outbound operation. Each example uses a public AiSDR subscription to keep contact units consistent; this is a budget comparison, not a vendor ranking or recommendation. The calculator above also supports Agent Frank, 11x, Artisan and your own quote.

Only the subscription and term come from vendor pricing, checked 7 October 2026. Extras, external setup help and operator time are illustrative assumptions. Included infrastructure and onboarding should not be charged twice. Remove optional costs you do not need. Taxes and overages are excluded. Staff time may already be covered by salary.

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Three illustrative AI SDR budgets in USD
Scenario and planMonthly cash + time valueMinimum subscription commitmentFirst year, including time
Founder pilot · AiSDR Solo$300.00 cash + $200.00 time = $500.00$250.00 over 1 month$6,200.00; cash portion $3,800.00
Small sales team · AiSDR Explore$1,000.00 cash + $400.00 time = $1,400.00$2,700.00 over 3 months$17,300.00; cash portion $12,500.00
Larger outbound operation · AiSDR Scale$2,800.00 cash + $1,000.00 time = $3,800.00$7,500.00 over 3 months$47,100.00; cash portion $35,100.00

Founder pilot

A founder testing one outbound workflow with a monthly subscription.

Plan scope: One user; 200 researched contacts/month. Monthly plan; no long-term contract listed.

Assumptions: US$50/month for optional tools or extra infrastructure, US$200 of external setup help, and four hours of founder oversight at US$50/hour.

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Small sales team

A team evaluating a shared outbound workflow over a quarterly contract.

Plan scope: Unlimited users; 800 researched contacts/month. Quarterly contract, billed monthly in advance.

Assumptions: US$100/month for optional tools or extra infrastructure, US$500 of external setup help, and eight hours of team oversight at US$50/hour.

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Larger outbound operation

A larger contact allowance with more campaign and reply oversight.

Plan scope: Unlimited users; 2,500 researched contacts/month. Quarterly contract, billed monthly in advance.

Assumptions: US$300/month for optional tools or extra infrastructure, US$1,500 of external setup help, and twenty hours of oversight at US$50/hour. The optional US$2,500/month managed service is excluded.

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Download the chart for a team discussion or social post. Keep its assumptions visible and link back to this page so readers can change the numbers.

All first-year figures assume twelve months of operation plus one-off setup, even for the monthly plan. Minimum commitment is subscription only, not an upfront invoice. No meetings, conversion rates, staffing savings or revenue are forecast. Inspect the official subscription source ↗

Sourced pricing presets

These are selected public offers, checked 6 October 2026. Discounts and bespoke quotes may differ. The four products use different contact units, so these prices are not an equivalent-output ranking.

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Source assumptions behind the AI SDR calculator
PlanMonthly equivalent and minimum termScope and caveat
AiSDR Solo$250.00; 1 monthOne user; 200 researched contacts/month. Annual discounts are not used in this preset. Check extra usage and taxes.
AiSDR Explore$900.00; 3 monthsUnlimited users; 800 researched contacts/month. Monthly invoicing does not make this a month-to-month contract.
AiSDR Scale$2,500.00; 3 monthsUnlimited users; 2,500 researched contacts/month. Managed service is an additional US$2,500/month if selected; add it to recurring extras.
Agent Frank — annual$499.00; 12 months1,000 concurrently active contacts; infrastructure extra. Enter domains, mailboxes and any additional services separately.
Agent Frank — quarterly$599.00; 3 months1,000 concurrently active contacts; infrastructure extra. An active-contact pool is different from new researched contacts per month.
11x Alice Growth — card estimate$3,750.00; 12 monthsFive users; 2,000 new prospects/month. Unresolved: the card implies US$45,000/year, while the same page FAQ says US$36,000/year. This preset uses the card, not a confirmed quote. Replace it with a written offer.
Artisan Ava — enter quoteQuote required; term unconfirmedPrice and commitment depend on your proposal. No public dollar price is assumed. Include additional dialer seats or services in your budget.

How the calculation works

Monthly cash costs = subscription monthly equivalent + recurring extras. Monthly operating budget adds operator hours × hourly cost. Time is an internal allocation; it may already be covered by salaries.

Minimum subscription commitment = monthly subscription × minimum contract months. This excludes extras and setup, which may have their own commitments. It does not tell you when payment is due.

First-year cash budget = monthly cash costs × 12 + one-off setup. First-year budget including time adds 12 months of your staff-time estimate. The model assumes a full year of operation, even for a monthly plan; it does not assume you are contractually committed for that year.

Enter applicable taxes and overages yourself. Replace presets with your actual quote. A commitment longer than 12 months can exceed the first-year budget. Check exit charges, renewal terms and payment timing separately. Results make no assumptions about qualified meetings, conversion rates or revenue.

Common AI SDR cost questions

Why is the cheapest monthly price not always the cheapest pilot?

A longer contract, separate infrastructure or more manual review can outweigh the headline subscription difference. Compare the same scope, minimum term and operating assumptions. A subscription with less capacity may also fail your pilot requirements.

Can I calculate Artisan's cost without a quote?

The reviewed pricing page does not publish current dollar amounts or a minimum term. Select Artisan and enter both from a written proposal. The calculator leaves those inputs blank rather than presenting an invented price.

Which 11x price does the calculator use?

It uses the Alice Growth card's US$3,750 monthly equivalent, implying US$45,000 annually. The FAQ on the same page states US$36,000 annually. The discrepancy remains unresolved; use your confirmed quote before making a decision.