Which option fits your team?
On small screens, scroll the table sideways.
| Your requirement | Where to start | What to check |
|---|---|---|
| Outbound plus an autonomous inbound phone requirement | Evaluate Alice and Julian separately | Ask 11x to quote each worker. Artisan's rep dialer does not replace a voice agent. |
| Outreach feeding a human calling team | Evaluate Artisan with its dialer add-on | Include calling seats and the employees who conduct those conversations. |
| Campaign-level approval is essential | Inspect Artisan's documented controls; ask 11x to demonstrate equivalents | Test message approval, targeting changes and a pause with your actual review process. |
| Lowest complete cost is the deciding factor | Request equivalent written proposals | Artisan has no confirmed public dollar price for its current tiers, and 11x's Growth figures conflict. |
Pricing and scope compared
On small screens, scroll the table sideways.
| Buying criterion | 11x | Artisan |
|---|---|---|
| Product being compared | Alice outbound worker | Ava outbound BDR |
| Pricing basis | Growth card: US$3,750/month billed annually; FAQ: US$36,000/year (conflict) | Quoted by lead volume, mailboxes and dialer seats; no current public dollar price |
| Entry volume | Growth: 2,000 new prospects/month | Team: about 2,500 leads contacted/month |
| Commitment | Annual default; confirm the final Growth price | Term and minimum spend must be agreed in the quote |
| Onboarding | Included in Alice pricing | CSM support and onboarding; Scale adds CRM setup |
| Calling | Julian is separately scoped for inbound conversations | Rep-operated dialer is a per-seat add-on |
| Human oversight | Confirm the exact approval and escalation controls | Approval mode, campaign controls and pause documented |
| CRM | Bi-directional sync is listed; verify your required connector | HubSpot and Salesforce sync listed; verify mappings |
11x's Alice card shows US$3,750/month billed annually, while its FAQ says US$36,000/year. Resolve that discrepancy in writing. Artisan's current Team, Scale and Enterprise prices are quote-only in the reviewed source. Reviewed 6 October 2026.
What to put in the first-year budget
Alice's displayed Growth card implies US$45,000 over twelve months, conflicting with the FAQ's US$36,000 annual figure. Do not average them or call either a confirmed quote. Artisan's first-year subscription cannot be calculated without a scoped price and term. Request both offers for the same audience and workload, then add one-off setup, extra channels, services and employee time. The cost calculator uses Alice's card as a clearly flagged editable estimate and leaves Artisan's price blank.
Ask for an equivalent quote
Specify users, new prospects, repeat touches, channels, mailbox/domain provision, CRM records and onboarding responsibilities. Define whether duplicates or suppressed contacts count toward usage. Put contract length, renewal notice and export rights beside the price. A proposal that excludes part of your workflow is not an equivalent lower-cost offer.
Test control at the point it matters
Artisan documents campaign-level approvals and controls for tone, routing and pausing. Ask both vendors to process an ambiguous reply, an existing customer, a factual correction and a stop request. Inspect who is notified, which records change and how quickly the team can intervene. Treat these as demo acceptance checks, not tested product results.
Give the handoff to a named employee
Specify which replies the agent may answer, which must be escalated and who accepts a meeting. In the demo, route an existing customer's message to its current account owner and a pricing exception to the correct salesperson. Check that suppression survives the handoff and that pausing prevents queued outreach. Before a live pilot, agree the employee's coverage hours, escalation deadline and authority to stop the campaign.
A lead allowance does not predict revenue
Agree what a qualified opportunity means before the pilot. Track attendance, sales acceptance, manual correction time and complete spend. Keep a consistent audience and offer where practical. Do not project a guaranteed win rate from a vendor case study or a contact allowance.
Common buying questions
Is Artisan cheaper than 11x?
There is no defensible universal answer from the current public prices. Artisan requires a scoped quote; 11x's published starting figures need clarification. Compare identical requirements and commitment periods.
Does Artisan's dialer mean Ava makes autonomous calls?
No. Artisan describes Ava preparing leads for human reps to dial. Evaluate a separately scoped voice agent if the requirement is an automated phone conversation.
Does buying Alice include Julian?
Do not assume it. 11x presents Julian as an additional inbound worker. Get the included workers and channels written into the offer.
Sources and assessment
Prepared by AI Sales Agent Directory. Official sources checked 6 October 2026. Recommendations are editorial assessments of documented scope. We have not tested these products head to head or verified their performance claims. Placement is not sold.
Continue your buying research
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